Design built on curiosity, alignment, and action.

I’m a product designer who helps teams turn complex ideas into simple, effective experiences.
 
I’ve designed and led projects across fintech, SaaS, real estate, and digital marketing, helping startups and established teams improve growth, usability, and design maturity.
 
I like finding the balance between craft and performance, design that looks great and moves the numbers that matter.
 
I focus on outcomes that help users, grow the business, and make the product easier to understand.
 
Driven by data. Iterative and agile. Cross-functional by default. Customer first.